Twitter has been planning to develop analytics tools of its own that will help in providing an option of monitoring and tracking a complete range of data that are tweeted. Now Twitter has introduced a latest tool such as Twitter Dashboard which is expected to make brands to get more Twitter presence directly without any third-party reference. Here are few points that can be helpful in understanding how this tool works. The Twitter Dashboard can be used by all the brands that are old and new in Twitter to make their Twitter experience more interesting. Even though the normal Twitter users will try this dashboard, it is the business people who will really make use of it.

1. Tracking the mentions- Once you enter the latest Twitter Dashboard you have to set it up first which includes the business you are related to and the employees in it. Then you have to create a normal Tweet dashboard that should be set-up with key terms related to your business. If possible you can also select one of the key terms recommended in the Twitter Dashboard that is based on regularity of your mentions. This tool is expected to be very useful for all the newcomers in Twitter as it can be easily followed. The search terms can also be updated during any time by just using the edit option available on top of the page in your feed.

2. Schedule and track- Now you have to select create tab to see the number of times you have sent a tweet last week. You will see a small prompt at the bottom of your tweet composer to get the suggestions about tweeting again. All the suggested options will be tailored depending upon your business. The create tab also features a new option which helps to schedule your tweets which was done by the users with the help of Tweetdeck till now. The Twitter Dashboard has an improved tracking as well as scheduling tools that makes the users to put very little effort without using any other tools.

3. Analytics- The analytics tab is the last option in the Twitter Dashboard which has been divided to make the brands easily know about their main metrics. This option will be really helpful for the Twitter users who are new to this platform. There is one option that is missing in this tab such as date filters and engagement sort. You can also see you normal screen with the complete data by just clicking View Tweet Activity located below the tweet.

4. Tracking with your mobile- The Twitter Dashboard can also be accessed using your mobile with the help of a new app. This latest tool can be of great help for all the Twitter users even if they are not regular in sending tweets. It is one of the most cleverly developed tools from Twitter that is said to be helpful in one way or the other for the users.