Social media contests are the best possible way to support your business and make it easily reachable to audience on this platform. The social media can become a major part of your business it is based on simple contests. It is possible to generate big responses from the social media audience if the contests are made engaging. There are five ways to make your contests really engaging for the social media audience.

1. Manage your contests- Try to have different phases of your contest which will help to maintain the excitement till it ends. You can just use social media channel to maintain the momentum of your contest. In the first phase, try to encourage the people to take part in the contest which may include collecting details and photos. The second phase can include the winners of the first phase and the final phase must feature the winner of the contest.

2. Invite everyone for the contest- This process is very important as it will make everyone to take part in your contest. Also announce free gifts and discounts to make the audience to participate in the contest. Promote your business and announce rewards for the winner of your contest to reach the audience on a wide level.

3. Update regularly- There are two ways to promote your contest such as paid and organic social updates. You can also use both these updates to promote your contest if required and even announcing the winners. Try to select organic updates to announce the contest winners and paid updates to focus on your main target. Paid updates can help to get more entries to your contest and even share it with other people on the social media channels.

4. Promote your contest entrants- Once you have found enough entrants to your contest, not it is time to give them an opportunity to promote themselves. Just ask few questions to your contest entrants such as whey they are interested in your business and what will be their advice to improve it. This will give them a chance to share their own story about related to your business and will your message to support small business.

5. Use your local communities- Most of the contestants based on your local as well as regional communities will also be supportive in making your contest successful. Even if they fail to reach the final round of your contest, it is possible to get their votes for the last finalists.

Once you have done all the above steps to promote your social media contest, finally you have to do one important thing that is to follow up. There are ways to achieve traffic to your social media account even after the contest ends. You can just announce new updates with the winner of the contest and even post a video on the social media platform. Try to make use of the contest till it remains fresh on the minds of social media audience.